Bernd Christian Gassner / pixelio.de

Let people do their Work

Photo from: Bernd Christian Gassner / pixelio.de

A lot of artists that are building their reputation are used to do a lot of stuff themselves, even stuff that is not really their core competency. We get so comfortable with doint it all, that there is a risk of thinking we can do everything that is related to our work better than others.

Most of the time this happens due to us not having the money to hire experts for some parts of the production. Later when we might have the money or we find people that can do the job, we think it is needless. We overlook that there is a big difference between a job done because we can do it and a job done by an expert who is really good at it.

I just saw this in the festival distribution of our movie Elsewhere. I have sent the movie to festivals myself and we got some screenings. Now a festival agency is taking care of that and within the first month of the cooperation we had new screening and won an award.

As a reminder to myself and everyone who finds himself in the situation from time to time: if you let people do the work they are good at, it pays off.